Jorsi RodríguezSEO & Creative Content
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Real work

Christmas bear ad campaign: a creative AI ad

Creative, clear, AI-made.

For Smarty Had A Party, an online store for party goods on Shopify, I created a Christmas bear ad campaign. The campaign uses bear characters, a voice-over and stickers, and the ad was made with AI. Here is what I delivered for the store and the services related to this kind of work.

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The Christmas Bear Ad Campaign: The Client

Smarty Had A Party is an online store for party goods on Shopify. The campaign was created for its ecommerce business. I also did SEO work for the same store, covered in the Smarty Had A Party SEO case study.

What I Delivered for This Christmas Bear Ad Campaign

The Christmas bear ad campaign includes four deliverables:

  • Bear characters
  • A voice-over
  • Stickers
  • An ad made with AI

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These are the services I offer for this kind of creative work.

The Result

This page does not include performance figures for the campaign. In a conversation, I can show you the finished pieces. Every project I take on follows the same general steps: a conversation about the business, a diagnosis, a proposal with clear scope and deliverables, execution, and then measurement and adjustments.

I work remotely from Managua, Nicaragua, with clients in Nicaragua and the United States, in Spanish and English.

What I Learned and Why It Matters

A character can carry one idea across several formats. The same bears in an ad and on stickers give that idea a life beyond the screen.

That is the mix of data and creative work I bring as a Jorsi Rodríguez SEO consultant. My brand concept, Logic + Magic, describes that combination: data strategy with human creativity.

Frequently asked questions

How much does a character-based holiday ad cost?

The cost depends on factors specific to this project: how many characters I design, if the ad includes a voice-over, and how many pieces the campaign needs, such as stickers. The proposal sets the scope before any work starts.

Who is a character-based holiday campaign best for?

Ecommerce brands are my ideal clients, and this campaign was made for an online store. A brand that wants a seasonal ad with a character can start with a conversation about its goal.

How much time does a campaign like this need?

The timing depends on the scope of the project. The timeline is defined in the proposal once the scope is clear.

How can I tell if a holiday ad is doing its job?

Start with the goal you set for the campaign, such as sales, visits or engagement on the store. Measurement and adjustments are part of my process, and the proposal defines which measures fit that goal.

What do I need to bring to a character ad project?

Start with a conversation about your business, your customer and your goal, which is the first step of how I work. Bring the product information you already have, and if you have no brand guidelines yet, the conversation will show what is missing.

Does a character ad need a voice-over?

The voice-over was one element of this campaign. Which elements fit your offer is part of the proposal.

When is a character campaign not the right choice?

It is not the best choice when the goal is a plain product comparison, or when the diagnosis shows a different need. In that case I will say so during the diagnosis, before you commit to a proposal.

Tell me about your store and your holiday goals.

Or email me at contact@jorsirodriguez.com

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